The conference, organized by Puglia Film Commission And Rai ComThe event was attended by Italian experts, professionals and talents, as well as international speakers from Brazil, Poland, Great Britain and Switzerland. The twenty-plus panels covered topics such as the evolution of storytelling in the metaverse, the Growth prospects for Italian and international business in a digital context, the Connection between culture and video games and the use of Video games in classwith a focus on Day dedicated to video games and high culture. Other topics covered include immersive content and digital perspectives for art and audiovisual media. The leaders of Puglia Film Commission And Rai Com, Antonio Parente And Claudia Mazzolawas satisfied with the collaboration and emphasized the importance of HADES in the digital media revolution. On the final day, the world premiere of the film “Kid Santa” directed by Minerva Pictures was presented Francesco Cinquemani. The winning project of the competition “Telling Puglia with artificial intelligence” was awarded “Puglia“, created by Alice Ecosi, Giorgia Guidi And Roberto Scirocchi. The event also saw the world premiere of the app.Winx Club Avatar Creator” from Rainbow and the awards ceremony Digital Licensing Excellence Awards, the world’s first award dedicated to digital licensing. The winners include “CoComelon” (Best Digital Property), “Mash&Co“(Best App and Best Game)”Zaira” (Best Digital Influencer), “Exclusive content initiative from CoComelon & Smyths“(Best Digital Retail Experience) and “Corto Maltese” (Best Metaverse Brand Extension). Two special mentions went to “Meta Khaby” And “Metagiro – The metaverse of the Giro d’Italia“. Here The official event page can be found during Here You can find our other items.